Chris Mikulin – CLYW Yo-Yo

Welcome to episode 10 of the Creators Class podcast! The podcast that takes you into the lives of the most amazing creators in the world today, uncovering their new monetization strategies and learning more about how they’re carrying the creative flame.

In this episode, Nick Cicero and Nick Robinson interview Chris Mikulin, founder of CLYW YoYo’s.

Interview with Chris Mikulin

Chris began his career as a mechanical engineer working for an oil company in Canada, and he always had a passion for yoyo’s. He explained that there was a huge uptick in yoyo sales during the late nineties, but the fad quickly subsided. Even though their popularity waned, Chris continued to collect yoyo’s and practice tricks.

While collecting yoyo’s, he began interacting in a forum, where thousands of international enthusiasts gathered to discuss all things yoyo. It was at this point that Chris realized that there was a gap in the market for advanced yoyo-ing. Chris and a few other guys introduced their own designs to the community, and they liked it to the point where Chris and his team were taking the entire community through their journey to launching a new line of yoyo’s.

There are 2 reasons why Chris is successful: 1. he is a valued member of the community first and foremost and an entrepreneur second. He wouldn’t have a company if it weren’t for his involvement in the community. 2. He sponsors champion yoyo-ers, which have their own following. One very smart thing that he does is use yoyo experts to create content, which they share with their audiences, and Chris shares with his own community.

Check out this trick video from his roster of yoyo champs:

We asked Chris to give his best advice to other people aspiring to turn their hobbies into businesses, and he said just make sure to find balance. When you have a family to support, you have to make tough choices, so trust your intuition. We couldn’t agree more!

You can follow Chris on Twitter. Also, check out CLYW content on Twitter, YouTube, Instagram, and check them out on Snapchat at clywcanada.

GOAT of the Week

This week we talk about Bruh. The word bruh is slang for bro, and the meme started on May 1st, 2014, when Viner CallHimBzar posted a video of former high school basketball star Tony Farmer momentarily collapsing in court after being sentenced to three years of prison term for robbery, kidnapping and assaulting his girlfriend, accompanied by a dubbed voiceover clip of his friend and fellow Viner Headgraphix saying “Bruh.” In the first five months, the video received over 440,000 plays and 5,600 likes.

With every meme we see the creative remixes, and they sure did not disappoint with bruh! Here are a couple of remixes for your viewing pleasure:  

Have feedback or want to be a guest on the show? Send us a Tweet using the hashtag #CreatorsClass to @nickcicero and @socialrobinson.

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